Thursday, January 21, 2010

Poorer than You

Poorer than You: Before entering this sight, I have to admit, I was already a bit endeared to it. I’m a sucker for anything that demeans itself, not because I care about modesty but because I like the feeling of being better off than other people.

 

After traversing the sight for oh… about five minutes (probably a longer amount of time than the average surfer spends on a new blog) I had the feeling that it’s main focus was to help housewives save money. It wasn’t until I caught the description of the site in my peripheral vision, “Money issues for college students and 20-somethings, without being boring,” that I started to care. This line really needs to be bigger.

 

As a 20-something college student myself, I am often looking for ways to save money. The hustle and bustle of the school/work world however, makes it hard to find the time. Stephanie, the creator of Poorer than You, lays out in a very coherent and ‘non-boring’ format, practical ways of achieving this goal.

 

She is a very transparent gal. Regularly giving readers updates on her bank account, Stephanie lets them in on her personal struggles with money. She is not a corporate henchman trying to make a buck through deceitful information; Stephanie is ‘one of us.’ A ‘one of us,’ that is, with sources into the financial world.

 

The guest writers Stephanie has on her blog add to her credibility. The advice posted by “Life insurance specialists and a “certified personal financial counselor” show that she is in tune with the financial world.

 

 The headlines get right to the point and are meant to be appealing for her intended audience. Lots of times they have number in them such as “10 Places to Make Money Online” which gives me the impression, whether rational or not, that the article will be a quick and easy read.

 

The blog lacks video and audio links, but I don’t think this matters to much to Stephanie’s present and future subscribers. An easy and ‘non-boring’ medium that will help them escape their ‘ramen with a side of peanut butter and jelly universe’, should be good enough.

2 comments:

  1. Jon, solid post (are we still supposed to be commenting?).

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  2. Glad you pointed out the “Money issues for college students and 20-somethings, without being boring" line; although the name of the blog didn't exactly catch my attention at first, I definitely checked it out after reading that description here.

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